LinkedIn – A Basic Guide

LinkedIn – A Basic Guide

With over 660 million users across the world, LinkedIn is undoubtedly one of the top social media platforms today, but is your business using it to its full potential? Often underestimated, LinkedIn can help you improve brand awareness and build your network, as well...
Tone of voice….and how to find yours

Tone of voice….and how to find yours

Have you ever seen footage of BBC television programmes from the 1920’s? If you have you’ll remember the tone of voice was very specific – posh, plummy English was the only tone of voice allowed! Things have moved on a bit since then and you’ll now find a huge range...
Social Media Myths

Social Media Myths

There is no denying that social media is an important part of any business’ marketing strategy, but there is so much information flying about, its hard to know what is true and what isn’t. So when it comes to social media here are some myths I can definitely dispel...