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How Can Businesses Use Instagram’s Latest Tools for Marketing?

How Can Businesses Use Instagram’s Latest Tools for Marketing?

by Louise Seager | Jun 27, 2025 | Social Media

Instagram isn’t just for pretty pictures anymore; it’s become a full-blown marketing machine. And with every new update, it’s giving businesses more ways to get noticed, connect with their audience and convert followers into customers. So, what’s new? And more...
How Are The New Privacy Regulations Impacting Social Media Marketing?

How Are The New Privacy Regulations Impacting Social Media Marketing?

by Stevie Smith | Jun 27, 2025 | Social Media

The world of social media marketing is changing, fast. Between GDPR, Apple’s App Tracking Transparency (ATT), Google phasing out third-party cookies and increasing consumer awareness, the marketing industry is facing a new reality; less data, more scrutiny and the...
How to Measure Social Media Return on Investment (ROI)?

How to Measure Social Media Return on Investment (ROI)?

by Cat Hollick | Oct 2, 2024 | Social Media

Have you ever wondered if all those hours spent crafting the perfect Instagram post or tweeting your heart out are paying off?  Well, you’re not alone. Measuring and understanding your social media return on investment (ROI) can sometimes feel like you’re trying to...
LinkedIn Marketing: How to Leverage LinkedIn for B2B Success

LinkedIn Marketing: How to Leverage LinkedIn for B2B Success

by Cat Hollick | Oct 2, 2024 | Social Media

LinkedIn isn’t just a place to post your resume and connect with colleagues — it’s a driving force in B2B marketing. Let’s look at how you can leverage LinkedIn to boost business success. 1. Optimise Your Profile First things first, make sure your LinkedIn profile is...
Everything you want to know about LinkedIn Verification

Everything you want to know about LinkedIn Verification

by Louise Seager | May 22, 2024 | Social Media

If you are a regular user of LinkedIn you may have noticed that you can now ‘get verified’ and once you have, you get a little tick in a shield next to your name on your profile.   I’ve done this, as you can see below, so I thought I’d write a little blog about...

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