Sara Frances Walker offers Financial Coaching for the mature woman, empowering them with the financial confidence to live their best lives.
The Brief
Sara Frances Walker’s objectives were:
- To connect with women aged 45 and over
- Provide help and advice with regards to financial skills
- Demonstrate breadth of financial knowledge and experience
- Provide a kind and supportive place for women to feel safe and understood
The Solution
In order to meet Sara’s objectives we:
- Set up Facebook page to reflect Sara’s brand and objectives
- Optimised LinkedIn profile
- Created a social media strategy to meet Sara’s communication goals
- Wrote post content to appeal to Sara’s target audience
- Created post graphics in Sara’s brand style
- Scheduled regular social media content so that Sara could focus on engaging with her audience
The Results
“Well my lovely I don’t what you did, but my first LinkedIn post already has 667 views!”
Sara Frances Walker
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