PARKER BUSINESS SUPPORT

Parker Business Support offer a full range of bookkeeping services to support SMEs on their business growth journey. Owner and head honcho Lou Parker has over 25 years experience in finance, so they have the skills and experience to get business finance on the right track.

The Brief

Parker Business Support’s objectives were: 

  1. A defined marketing strategy inline with their business goals 
  2. A rebrand to suit their target audience
  3. A website to clearly communicate their skills and experience 

The Solution

In order to meet Parker Business Support’s objectives we:

  • Carried out a consultation over zoom to refine goals, target audience and strategy
  • Created a new brand which appealed to their target audience, whilst also maintaining the personality of the business and Lou herself. 
  • Suggested a website structure, which was intuitive for users and gave all the information required to make a buying decision.
  • Wrote the copy for her new website to appeal to her target audience and demonstrate skills and experience 
  • Created graphics for the website and social media channels to support the rebrand (Lou Parker’s husband coded the website itself) 

The Results

“The Inspiration Agency helped me fall back in love with my brand! They totally understood me and my business and developed a logo that is distinctive and truly represents me!  The support for my marketing strategy is invaluable and I’m looking forward to working with the team in developing content in future.  Thanks team TIA!”

Lou Parker

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