The Museum of East Dorset (previously the Priest’s House Museum) is a historic house situated in Wimborne containing collections and themed exhibitions telling the fascinating stories of people who lived and worked in the area over the centuries.

The Brief

The Museum of East Dorset’s objectives were: 

  1. A rebrand to reflect their new name and refurbished modern museum 
  2. A website to engage with multiple audiences including; local people, tourists and the education community
  3. Ecommerce functionality to sell museum tickets, events, donations and membership to the museum
  4. A range of marketing materials to reach their varied target audiences
  5. A range of templates that they can continue to use within the brand guidelines

The Solution

In order to meet the Museum of East Dorset’s objectives we:

  • Created brand guidelines for distribution to team members and stakeholders to ensure the continuity of the brand 
  • Created stationery templates including letterhead, continuation sheet, compliment slip, annual pass and staff badges
  • Designed leaflets to promote the museum to prospective visitors, members and volunteers
  • Designed a visitor guide including creating a simplified plan of the building and visitor route
  • Created poster and advertising templates for ongoing marketing 
  • Created social media graphics in-line with the new brand
  • Designed and coded a bespoke responsive WordPress website to promote the website to various target audiences, including ecommerce functionality for visitor bookings, events, membership and donations

“I highly recommend the work of Louise and the Inspiration Agency. From the beginning of our relationship they have understood our organisation and audience. The rebrand and website build went smoothly and we are delighted with the results which have pushed us to the next level. They now support us with our ongoing requirements, consistently producing high quality work which seamlessly matches our organisation’s branding and visual language, whilst understanding what the design needs to deliver. They are always prompt and responsive to tweaks and can be totally relied upon to produce exactly what you were after – even if you didn’t know what that was until they deliver it!”

Francesca Hollow
Museum Director

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