ConnectUp helps businesses both large and small find meaningful connection at work and to the work they do. They do this in several ways; through courses, events and 1-2-1’s.
The Brief
ConnectUp’s objectives were:
- A brand which reflected the business’ purpose and was also dynamic
- A website to communicate with prospective clients
- A solution for online event ticket sales
- Marketing strategy for best Return on Investment
The Solution
In order to meet ConnectUp’s objectives we:
- Designed a logo which communicated her business purpose to her target audience and could also be broken down into three colour palettes to represent her 3 target audiences.
- Created social media graphics to use across multiple platforms within the brand style
- Carried out a marketing consultation to advise on best marketing methods to reach their target audience
- Designed and created a new WordPress website to give clear information about ConnectUp’s services and demonstrate their skills and experience.
- Built an online Event ticket sales module into the website
The Results
“I can’t recommend the Inspiration Agency highly enough. They are curious and incisive – helping you determine exactly what you need, the look & feel requirements of your brand, and the right choices for your customer base. What I value most is the trusted conversations with the team – that aren’t pushy – and they understand well the pressures on a SME. Oh, and they are super quick and reliable too!”
Jo Hompstead
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