This week we announced that The Inspiration Agency has acquired multi-award-winning, South Coast PR agency, Darren Northeast PR Ltd (DNPR).
It is an exciting new chapter for all of us, and the DNPR team have now successfully transferred over with a very warm welcome from The Inspiration Agency. We are thrilled that DNPR’s founder and MD, Darren Northeast, will be joining us as a consultant to ease the transition before staying on as a non-executive director, so each of our combined clients can continue to benefit from his decades of experience.
While we are all very much looking forward to everything that lies ahead, we couldn’t let this moment pass without taking a little look back at the DNPR journey, which we hope will serve as a nice introduction to those not so familiar with the Darren Northeast PR brand.
The story so far…
Founded in 2005 by Darren Northeast, the Bournemouth-based PR company has spent the last two decades serving clients from a range of sectors in Dorset, Hampshire and across the UK. The company has gone from strength to strength in this time, gaining a strong reputation for successfully sharing their clients’ stories, building brand awareness and securing coverage across local and national media – from interviews on some of the largest television and radio broadcasters in the UK, to features in glossy magazines and stories in national newspapers.
Over the years DNPR expanded its services, with the full gamut including blogs, social media management, an awards writing and research service, events management including press launches, internal communications and newsletters, advertising through Google ads and social media, editorial content, media pitches, press releases, influencer marketing and strategic partnerships, crisis communications, writing web copy and case studies.
In joining The Inspiration Agency, the DNPR team will be doing all that – and more – as our two companies, who share a long history of collaborative working, combine skills and strengths, will be collectively expanding our offering to provide a full suite of public relations, branding and marketing services.
Awards & Accolades
Darren has devoted almost two decades not only to his clients but to the PR industry itself, reflecting his passion for supporting others, particularly those just starting out in their careers.
A regular speaker at Bournemouth University, conferences and other events across the county, he has always been generous in sharing his time and expertise to benefit the next generation of PR professionals. Darren is adept at spotting and nurturing talent; welcoming students for their placement years at DNPR or bringing on board new graduates, giving everyone on the team wings to fly within the company or beyond it.
Having previously served as Chairman of the Chartered Institute of Public Relations Wessex Region, in 2021 Darren was made a Fellow of the Chartered Institute of Public Relations, in recognition of his professional achievements and the time and expertise given back to the PR community. This is a huge accolade, with fellowships only awarded to PR practitioners who demonstrate strong evidence of professional excellence, leadership, commitment to the industry and service to the Institute.
DNPR has always taken pride in representing the best in their industry, so naturally awards have been a big part of their story – sponsoring them, judging them, writing winning entries for our clients, and of course, winning quite a few! There are many to mention over the years, but last year was a particular highlight when DNPR won an incredible three silver and two gold awards at the Chartered Institute of Public Relations PRide Awards 2023.
The future
While Darren Northeast PR as a company might no longer exist, all of its energy, drive, knowledge, experience and passion continues – as the team are bringing it all with them as they transition over to The Inspiration Agency.
We are all so excited to be working alongside each other. The two agencies already share the same culture, values and ethos, so this union has sparked a great wave of enthusiasm, positivity, new ideas and big plans for the future. Together we will be bigger and better and be able to do even more for our clients – so watch this space for more updates!