When was the last time you ‘googled’ something…yesterday? Today? This morning? An hour ago? Just now? Google is now the way most people search for all sorts of things; what to have for dinner, who played the lead in the movie you just watched, what on earth you’ve...
Well this is a strange time isn’t it. I’m sure we’ve all been feeling worried, stressed and perhaps lonely too, but one good thing about the corona virus situation is that we have been given the gift of time! You know all those things that are on your ‘list’, but you...
Search Engine Optimisation is a big part of marketing strategies these days, but it can feel like you are throwing your money away, so I thought I’d outline some of the reasons your SEO might not be giving the results you want. No one actually searches on Google...
So both terms are to do with search engines, but they are very different animals. PPC – Pay-Per-ClickThis is a kind of advertising offered by search engines where you pay every single time someone clicks on the link to your website. You set up an advertising...
Many of you may have heard that Google will penalise websites which are not responsive, but you may be wondering why has Google done this. And possibly, what is a responsive website? And finally, what does it mean for my business’ Google ranking? Let’s...
As I have mentioned in other blogs we know that Google’s algorithm is trying to imitate the decision making process of real people and because of this it is clear that the content of your website is going to have a big effect on how Google ranks your website....
