In theory this is one of the first things that new business owners should…in reality it is often something that comes much later after the initial excitement of getting things off the ground. However, having a defined Vision and Values does make the success of many...
So we’ll start by describing what we mean by an ‘icon’. By this we mean a visual device that people can use to recognise your business without the business name. Here are some famous logos that you could recognise by themselves. So the clear benefit to having an icon...
Have you ever noticed that your logo looks a slightly (or sometimes significantly) different colour on different devices? Maybe your laptop and your phone, or you caught sight of it on a friend or client’s device and it didn’t look the colour you expected? This occurs...
