Buddy & Noo is owned by Alice Nichol. Alice is a stylist, which means she helps clients with their personal style (clothes, shoes, accessories) as well as their home styling. Buddy & Noo’s aims is to help clients achieve their style goal and feel more confident and happy.

The Brief

Buddy & Noo’s objectives were: 

  1. Alice wanted to clarify her target audience, USPs and marketing strategies
  2. Alice was not sure that her website was working for her
  3. Alice was confused about how to market the two aspects of her styling business effectively  

The Solution

In order to meet Alice’s objectives we:

  • Carried out a marketing consultation to ascertain her ideal target audience and their What, Why, Where, as well as Buddy and Noo’s Unique Selling Points.
  • We developed Buddy & Noo’s service strategy into an easy to understand structure for clients to choose what they need.
  • We recommended marketing strategies to get the best return on investment.
  • We refined Buddy & Noo’s website to include a new Slider banner, new service content, a new About page and a new Case studies section

The Results

“The Inspiration Agency did a fabulous job tweaking my website to add extra features such as service pages, case studies & testimonials”

Alice Nichol

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