digital
Bournemouth Town Centre BID
Bournemouth Town Centre Business Improvement District is a not for profit organisation established in 2012 with the underlying aim of increasing footfall and boosting the profit of Bournemouth town centre businesses. The Town Centre BID is funded by ring-fenced funds from over 700 Bournemouth town centre businesses.
Sector
Not-for-Profit
Business Support
Services
Web Design
Web Build
Hosting
Social Media
Press and Media
The Brief
Initially the Bournemouth Town Centre BID required a secure and reliable hosting provider for their website. As our relationship has progressed they have requested additional bespoke functionality added to their website.
As well as creating the website, the Inspiration Agency has gone on to support Bournemouth Town Centre BID with its social media presence and press and media relations.
Hosting
They required secure hosting that they could rely on at a reasonable cost.
Website
They needed ongoing support with their WordPress website from an experienced and dependable provider.
Press & Media
They wanted to identify and seize media opportunities to elevate their profile, raise awareness of their work and shine a spotlight on Bournemouth Town Centre and the priorities of their levy players
Bespoke Functionality
They required bespoke functionality integrating into the existing website with full training on its use.
Updates
They required security and functionality updates as required, rather than paying for updates they didn’t need.
Social Media
It was also important to them to make full use of their social media profiles to consistently share key messages and updates, bringing public awareness to all that Bournemouth Town Centre has to offer.
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Website Hosting & Updates
We took over the hosting of the Bournemouth Town Centre BID website seamlessly and they have enjoyed 100% up-time since they switched to our hosting service. Rather than pay for updates on a monthly or quarterly basis we monitor the website daily and carry out updates as required. Our hosting and updates cost the Town Centre BID less than their previous provider .
Bespoke Website Functionality
Since taking over the website management we have created bespoke functionality including:
- A Levy Payers content area with secure login details for all subscribers
- A bespoke funding application form with the ability to calculate if an application will be denied
We have also rebuilt the website to be totally responsive, so it automatically adjusts layout for desktop computers, tablets and phones.
Website
We designed and coded a bespoke, responsive WordPress website to promote the website to various target audiences, including ecommerce functionality for visitor bookings, events, membership and donations.
Social Media
We plan, write, design and publish regular social media updates across Bournemouth Town Centre BID’s Facebook, Instagram and X (Twitter) accounts, including producing live content and edited video content as required.
Press & Media
We help Bournemouth Town Centre BID identify news stories within their activities, then develop and distribute press releases across local, national and business press, securing coverage in print, online and from broadcast media.
With our support, the Town Centre BID has been offered interview slots on BBC Radio Solent and Bournemouth ONE Radio and won multiple pieces of press coverage including from BBC News, the Bournemouth Echo and Dorset Biz News, among others.
“The solutions the Inspiration Agency have provided have added value for our Levy Payers and in turn improved business in Bournemouth town centre”
Testimonial
““The Inspiration Agency has been invaluable in supporting us with our website. Not only has switching to them saved us money, but they have also offered us amazing levels of service. We have not experienced one outage during our relationship with them. The only time we need to get in touch is when we want something and then they are quick to offer expert advice.
“We have also used their services in improving the visibility of the BID & our activities via a focused PR campaign. We have seen significantly improved coverage across various media channels locally & regionally and the quality of the work has been first rate
“The solutions they have provided have added value for our Levy Payers and in turn improved business in Bournemouth town centre.”
Paul Kinvig
Chief Operating Officer
Other Recent Work
