Public Relations and Awards

CASE STUDY

Ballard School

Ballard is a thriving and welcoming co-educational independent day school set in 34 acres in the New Forest, Hampshire.

Sector

Education

Services

Public Relations
Awards

The Brief

Ballard School has been a client of ours for more than a decade, first with DNPR and now with the Inspiration Agency. We help them share their stories through regular press releases, generating local and national media coverage. More recently, we have also been on hand to help Ballard create successful award entries, showcasing the school’s impressive curricular and co-curricular offer, its sense of community, and positive ways in which it shapes the lives of children and young people.

Public Relations

Leveraging our experience in journalism and newsgathering, we help Ballard identify and share newsworthy stories, building awareness of their identity and educational offer locally, regionally and even nationally.

Our press releases, supplemented at times with media pitches and features, showcase not only key school events and activities, but also core Ballard values, such as their inclusive ethos.

Awards

Annual education sector awards provide an excellent opportunity to celebrate all the school has to offer, with external recognition serving to enhance its reputation and set the school apart within the sector. In 2024, we came on board to support them with award writing, working closely with the Ballard team to create some compelling entries – including for the Independent Schools of the Year Awards..

Public Relations

Our work with Ballard School has successfully placed the media spotlight on the school’s key initiatives, developments, and pupil successes. We’ve continued to generate positive local and even national media coverage, aligning with the school’s values and reinforcing its strong identity.

Awards

We supported Ballard’s in-house marketing and communications team to develop award entries last year. Having been named finalists a number of times in previous years, they were keen for a big win – and they got it! Ballard was named Co-Educational School of the Year in the prestigious Independent Schools of the Year awards.

We have continued to provide awards support, identifying further opportunities aligned with Ballard’s goals, and will provide award writing services going forward.

“We appreciate how genuinely invested Jules and the team are in our school community and continue to value our positive and productive relationship with The Inspiration Agency.”

Testimonial

“We’ve worked with the team – initially as DNPR and now as The Inspiration Agency – for more than a decade, and they’ve provided consistent, impactful support throughout.

They understand our school and how best to communicate what makes Ballard so special. From identifying opportunities and crafting press releases to assisting us with copywriting for award entries, their work is always well-judged, well-written and aligned with our values. With their support, Ballard has achieved positive coverage in local, sector and even national press, we’ve won a major national award and been shortlisted for another.

We appreciate how genuinely invested Jules and the team are in our school community and continue to value our positive and productive relationship with The Inspiration Agency.”

Andrew McCleave
Headmaster of Ballard School

Other Recent Work